The Social Gaming Landscape

Gaming is increasingly being used by Canadians to craft community, meet new people and find genuine connection both online and in the physical world.

The main reasons for playing video games online were to play, social interact and compete against others.

Why Play Video Games Online – Adult
Adult Video Games Online Players
(n=1,804)

Two thirds of respondents also felt that video games can introduce them to new friends and relationships, with almost half reporting that they had met people through video games that they otherwise would not have met.

In addition, most gamers felt that video games were also a good way to spend quality time with their family and partner.

Statements about Video Games (Completely/somewhat agree)

Total Adult Players (n=2,575)